A long tail keywords is a basic sentence consisting of four or more words.
When you upgrade your site with words like that, you will get better results, and there is less competition for such words.
Long-Tail vs Short-Tail Keywords
Search phrases less than three words are called Short tail keywords.
Short-tail keywords have a much higher search volume than long tail keywords.
In such a situation, if you are thinking about targeting your site with short tail keywords, then stop a bit. Here are some things you need to know.
Suppose a user has to create a website on WordPress and he searches Google “how to create a website” which is a short tail keyword, then Google is about to make a website on different platforms (WordPress, Joomla, Drupal, Blogger etc.) Search result will be shown.
This clearly shows that short tail keywords do not provide accurate search results. In addition, competition is also very high.
But when you optimize your content with the long tail keyword “how to create a website on WordPress” then the chances of your site getting a search result increases. Most importantly, they rank well in SERPs due to their low competition.
So for optimizing your site and for more organic traffic, opt for long tail keywords (how to create website on WordPress) instead of short tail (how to create website).
How to Research Long Tail Keyword?
You can easily research Long Tail Keyword with the help of short tail keyword.
Now you must be thinking how?
When you search in short term in search engine or keyword research tools, in long term you will see some suggestions or results, which you can use as long tail keywords.
Let me show you some examples here,
Visit Google.com first. Enter your short tail keyword here. This will show you some suggestions as long tail keywords and you can take any long tail keyword for your article.
You can use them as long tail keywords in your content because long tail keywords has low competition. Use any keyword research tool to check their search volume, CPC, competition.
Apart from this, you can also search good long tail keywords for your site by using Google keyword planner.
First of all you can visit the Google Keyword Planner website. Then follow the tutorial given below,
Here you click on Find new keywords.
Type your short tail keyword (WordPress SEO) here. After this click on the GET STARTED button.
This will show many results related to your keyword (keywords idea). From here you can select good long tail keywords for your content and article ideas and topics.
Benefits of using Long-Tail Keywords
There are many benefits to using long tail keywords for your article and content. What I said above is not enough.
Do you know more than half the search is done by Long tail keywords and most of articles rank on long tail keywords. Even if you do some searching, you will be using long tail keywords. To Get best Computer Repair Services in Mumbai visit our website.
If you do not want to lose traffic to your website or blog, then use long tail keywords.
1.Ease in ranking
Long tail keywords can be easily found on search engines. There is a lot of competition on keywords (single keywords). But due to the lack of competition from long tail keywords, there is a ranking in the search engines.
2. Target helps in getting traffic
Long tail keywords are descriptive. If you want to get a target audience for your site, then long-tail keywords can help you a lot.
3. Better Conversion Rate
Users search for anything using long-tail keywords. Reason: They are descriptive and provide better results. But you cannot get overnight traffic and better conversion rate by long tail keywords.
4. Long Tail Keywords help you rank on Short Tail Keywords as well.
If you want to rank on Short Tail Keywords too, then Long Tail Keywords can help you in this. It also includes short tail keywords.
5. Perfect for Competitive Niches
As I already said, there is very little competition on Long Tail Keywords. Competition is very high in some niches which makes it very difficult to rank in that niche. Therefore, if you want to stay out of the competition, then optimize your site with Long Tail Keywords.
6. Easy to Optimize
It is better to optimize content and article by long tail keywords than short tail keywords. Because they provide better user experience and it belongs to on page SEO.
Best tools to search long tail keywords.
There are many tools available in the market to do long tail keywords research which can help you find good long keywords. Here is their list below,
Answer the Public (https://answerthepublic.com)- Using this tool, you can easily find long-tail keywords. When you search for any keywords on it, it also shows related keywords and article topics and article ideas this tools is very helpful .
Google AutoComplete Tool (https://www.keywordtooldominator.com/k/google-autocomplete-keyword-tool)- it helps you find long-tail keywords for any kind of niche. Just type in your keyword. This will give you a good result of long-tail keywords.
Google Keyword Planner – Developed by Google is a very good keyword research tool for short tail keyword and long tail keyword. With the help of this, you can easily find any type of keyword whether it is long tail keyword or whatever.
Google related keywords search – This method can also prove to be very helpful for you in searching Google related keywords search – Long tail keywords. While searching for anything on Google, after a search you will find that some of these keywords are a bit lost. So you can use these as long tail keywords for your site.
How to use Long-Tail Keywords?
Now that you have finished the list of good keywords, let’s start optimizing the blog.
1. Write a new blog post using and optimize Long Tail Keywords
Write a new article on your blog and optimize it by long tail keywords.
But keep in mind one thing, do not use only one long tail keyword in your content.
Optimize your content with as many long-tail keywords as possible and add many long tail keywords. This technique helps you to get good rank SERPs.
2. Update Your Old Blog Post
Try to optimize all aspects of your blog such as the title, Meta descriptions and subheadings with long-tail keywords, even images.
This Technique helps boost both your ranking and traffic and also help in show your article on Google first page.
Title – Use the well-researched long tail keyword for your title. Research viral and popular titles related to your content. Create a title of your own with the long tail keyword based on the titles that will get more shares.
Content – Along with writing lengthy your content, also use long tail keywords in the right place. This helps your content rank better in SERPs. But keep in mind one thing, do not do keyword stuffing in your content.
Meta Description – As with the title, the same process is applied to the Meta description. Keep your META description short and descriptive.
Subheadings – It is very important to use good quality items when writing content. This makes your reading friendlier. Use keywords and long tail keywords in your subheadings. This helps search engines understand your content better.
Images – Use the long-tail keywords related to your main keywords in the Alt tag (Alternative text) of your image. It helps you to get good rank in image search and you can get rank in Google images also.